News
Is Augmented Reality a fad? We say NO
On 2nd Nov Chris Dannen of Fast Company wrote off AR with his article Put Your Phone Down: Augmented Reality Is Overblown. Two days later on 4th of Nov Robert Rice posted quite a few solid arguments explaining why AR is not overblown at all. We are no Robert Rice or any other AR visionaries. However, as we had been trying out small little things with AR last few months and showing around what we do to the people around us in Malaysia, we can assure any naysayers that AR is really here to stay. Let us tell you why we think this way.
junaio Augmented Reality – adding new chapter
Would it not be cool to have a Jurrasic Park dinosaur running around at your backyard? And what if you didn’t need to have a Hollywood budget to do so. All you need is junaio in your smartphone. Looks like Layar is about to have some competition. Unfortunately it is currently available only in the [...]
Track those stimulus dollars
If you are in the USA and you wanted to know where did all those stimulus dollars went, just set up your iPhone and point around. It uses the Layar Application to do this Tagging. Pretty cool (not sure how useful it is, but it is cool to see where your tax dollars went). GO [...]
Esquire does Augmented Reality Cover
And now Esquire magazine does Augmented Reality on their cover. And it was featured by Wall Street Journal (read it up at mashable). Interesting to see an old magazine doing AR.
Harvard Business thinks Augmented Reality is going to be a big deal for business
Augmented Reality (AR) had been creating enough buzz recently. Everyone thinks this is going to be huge (including us at FRM of course). And the latest endorsement comes from Harvard Business publishing. John Sviokla taught in Harvard for 12 years and he thinks AR is the real deal and it is here to stay. He [...]
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